In the SEO business world, content is king and you always need to have new content in order to have your business work at the level required by the system.
The main purpose of SEO marketing is to manage to get sites in top rankings in search engine enquires. However, in order to do that, you need to have sites with new content.
The reason for this is the fact that search engines such as Google will not allow the experience of their users to be hindered by getting the same information on several top pages in their query. For this reason, if Google discovers you are in fact trying to manipulate the search rankings for marketing purposes by putting up the same content on several pages, you are likely to be blacklisted or even get your websites closed.
As a result, all of your hard work will go down the drain. For these grounds, you will need new content each time you post a new article.
However, getting new content may by a difficult job, especially if you are just starting up. You probably already know that things can be a bit bumpy at first until they start to work right.
The ways of getting original content are not too many. One of the ways is having people write articles for you. This will ensure you have original content because they will write ideas in their own way. However, this can be rather costly, especially if you want to have native speakers write your articles.
Sure, there is the possibility of having your articles written by someone outside the English speaking world for less money. However, you should first make sure their English is great if you want people to actually read the article and enjoy it rather than spell proof read it.